“Multi-purpose Sorghum: Unequalled Quality for the Agri-food Industry”

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Raphael Van Hyfte is Business Development and Marketing Manager with Semences de Provence. To him, sorghum is interesting to both growers and processors, who can thus develop RSE* strategies, based on societal expectations.

*RSE (Responsabilité Sociétale des Entreprises – Societal Responsability of Companies) is a concept according to which companies act in an ethical and sustainable manner, by including societal, environmental, and economic factors into their strategy. The objective of the concept is to harmoniously combine performance with a positive impact upon society.